DISTRIBUTION

Professional printing and targeted distribution solutions for businesses and retail outlets. Combining twenty years of international experience with in-depth knowledge of the Swiss market, Publyswiss is the go-to agency in Lugano, the Canton of Ticino, and throughout Switzerland for high-return-on-investment direct marketing campaigns.

Why Leafleting Is Still Extremely Effective in Switzerland

Unlike other European countries, the flyer distribution and advertising sector in Switzerland enjoys extraordinary effectiveness and is free from waste.

The Swiss system provides for distribution exclusively to letterboxes that expressly consent to receiving advertising material (via special authorization stickers). This guarantees unique advantages for your company:

• Zero waste of material: Each copy is delivered only to an audience that is truly interested or predisposed to reading.
• Targeted, high-quality mailings: The promotional message is placed in an orderly context, free from advertising “background noise.”
• Flat A4 Format (No Creases): The standard, roomy dimensions of Swiss letterboxes allow you to distribute flyers in the maximum fully flat A4 format, maximising graphics, images and offers without the need for folds.

Our Turnkey Service: From Graphics to Customs

To offer impeccable results without organizational stress for the customer, we manage the entire production and logistics chain:

• Professional Graphic Design: We develop engaging, conversion-oriented visual concepts, specifically designed to capture the attention of the Swiss consumer.
• Certified High Quality Printing: We print on FSC paper (from responsibly managed sources), guaranteeing the highest quality standards.
• Logistics, Transport and Storage: We take care of the safe storage of the material and integrated logistics management.
• Customs Clearance and Customs Procedures: For customers who need to import advertising material intended for distribution from foreign countries (such as Italy), we provide a complete customs clearance service, preparation of customs procedures and duty-free transport.

Capillarity and Precision: How We Plan Your Distribution

We ensure comprehensive distribution throughout the country thanks to a widespread and proven network. With Publyswiss, you can plan customized campaigns:

• Print Run Flexibility: We can handle both small quantities of brochures for local businesses and medium and large print runs for established brands.
• Personalized Geographic Planning: Precisely define the Swiss municipalities in which you operate, optimizing your marketing budget where your ideal target is located.
• Coverage by Number of Housing Units: The service strictly complies with Swiss legislation, calculating distribution precisely based on the exact number of housing units per municipality that accept advertising.

Our 3-Step Method

1. Consulting and Implementation: We analyze your business objectives, develop coordinated graphics, and print the material with FSC ecological certification.
2. Customs Management and Logistics: We handle any customs clearance of materials arriving from abroad, storage, and package preparation for the selected geographical areas.
3. Certified Distribution: We carry out widespread door-to-door delivery in the agreed municipalities, respecting Swiss regulatory standards for targeted and waste-free delivery.

Do you want to increase your customer base in Ticino or Switzerland?

Contact us today for a personalized consultation on your next flyer campaign or to request a customized quote.